a few design students at the academy of fine arts began to stop listenting to a professor in 2006. they started to work on self-initiated projects. not serving a specific client´s needs, not depending on a certain brief, nore having relevance for a market by following its regulations. that bunch of passionate, pioneering design students goes by the name of HANSANDFRANZ.


today, HANSANDFRANZ is a design atelier, a business, following the principals of the early days, still. for us, working for the industry, means to challenge the market. we respect the past but keep our eyes on the future. we hear what people say, but do not necessarily listen to it. HAF works for and in close cooperation with strong believers, people and companies that are willing to change the rules of the game and take the risk, that comes with it.

HANSANDFRANZ is the outpost for innovation in design. pioneering design that makes a difference. designing for and in cooperation with international brands in the industry.


far too long, design has been following the strict definition and rules of a service. of course, design is a cooperation of people. people, willing to do business. the ones who strive for design with the ones who do design. but times have changed and they will do so more often, more quickly, more intense. HAF is for those who want to create and formulate the future. don´t get stuck, design is not a service. it´s a quest. let´s take it on, together.

HAF today is a business, being requested by industries. but, we parallel keep our focus on studies, we call them "non-profits". this expression is a false friend. we do not profit monetary but we profit. projects, that rely on and represent the early days of HANSANDFRANZ´s sideways thinking with the surplus to potentially polarise. these studies are all prototypes, build in real, published regularly to invite for discussion and to keep us focused on minds, not money.

we call them "non-profits". studies, that rely on the early days of HANSANDFRANZ´s sideways thinking, focusing on mind, not money. 

Blog Styles

Blog Post Title - sets the font of the article title.

Blog Page Width - determine the width for the blog content area different from that of the page content width. 

Blog Post Spacing - controls the amount of space between each blog post on the list view.

Hide Article Author - toggles the display of the article author with the date under the article title. 

Product Styles

Product Background Color - sets the color behind the product image.

Product Overlay Color - sets the color of the overlay when product list titles are set to 'overlay.'

Products Per Row - determines the number of products shown per line on the product list.

Product List Titles - controls the position of the product title on the product list.

Product List Alignment - sets the text alignment of the product title on the product list.

Product Item Size - select an image ratio for the product photo on the product list. 

Product Image Auto Crop - determines whether product images fill the image area or fit within.

Product Gallery Size - select an image ratio for the product gallery on the product item page.

Product Gallery Auto Crop - determines whether product images fill the gallery area or fit within.

Show Product Price - shows the price on the product list page when enabled.

Show Product Item Nav - shows the 'back to shop' link on the product item page.


Event Styles

Event Time Format - toggle between 24 hour or AM/PM for event times.

Event Icons - enable icons on the address and event time display.

Event Thumbnails - show an image thumbnail in list view.

Event Thumbnail Size - controls the size (ratio width:height) of the event thumbnail image.

Event Date Label - enable date overlay on top of event thumbnail.

Event Date Label Time - include the time of the event with the date overlay.

Event Excerpts - show optional excerpt text of events on the list view when present. 

Event List Date - show the full event date (day, month, year) of the event on the list view.

Event List Time - show the time range (start time-end time) of the event on the list view.

Event List Address - show the event location address when present.

Event iCal/gCal Links - show links to add events to Apple or Google calendars.

Event Like and Share Buttons - show Squarespace simple like and share buttons on events.

Event List Compact View - enable a simple stacked view of events in the list view.

Event Calendar Compact View - enable a simpler calendar view optimized for smaller areas. 

In Depth Guide

Our Customer Care team has created a very useful guide on Using the Hudson Template if you'd like a more in-depth look.